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Nearshoring to South Africa: A Smart Choice for Outsourcing Customer Service

As the global business landscape continues to evolve, more companies are turning to outsourcing as a way to improve operational efficiency and  cost optimisation. For 3 consecutive years South Africa has been one of three most-favoured CX destination for outsourcing customer service and sales operations. With a large, skilled workforce, resilient infrastructure and lower costs than some other outsourcing destinations, it’s easy to see why.

South Africa has long been recognised as a leader in the BPO industry, with its strategic location, advanced telecommunications infrastructure, and high levels of English proficiency. As a nearshore destination, South Africa offers a range of benefits to companies looking to outsource their technical support,  customer service and sales operations.

Firstly, South Africa offers a cultural alignment with many Western countries, making it easier to provide customer support that meets the expectations of clients and customers in these markets. South Africans are also known for their strong work ethic, making them an ideal support structure to organisations all over the globe.

South Africa has lower costs compared to other outsourcing destinations, while still offering a high level of service. With the Rand being relatively weaker compared to the US Dollar and the British Pound, South Africa offers an attractive price point.

South Africa has invested significantly in the development of its BPO industry from its role players to National government who has introduced a range of incentives to attract foreign investment. The GBS sector in South Africa has become a key driver of economic growth and the largest opportunity in creating much-needed jobs . This has led to the establishment of a large pool of skilled professionals with expertise in customer service operations across a range of industries.

As the Global Outsourcing Director at CallForce Outsourcing Specialists, an award-winning, internationally recognised BPO operation, I can attest to the quality and effectiveness of our BPO services. Our team has extensive experience in providing customised solutions to both local and international clients, with a strong focus on customer experience and service delivery.

Our locations in South Africa have given us access to a highly skilled workforce with a deep understanding of the local market and culture, as well as the ability to support a wide range of languages. We have invested in cutting-edge technology and have developed sophisticated omnichannel solutions to provide exceptional customer experiences.

In conclusion, South Africa is a smart choice for companies looking to outsource their customer service and sales operations. With its well-educated workforce, lower costs, and strong government support, it offers a range of benefits to businesses seeking to improve their operational efficiency and customer service. As a leader in the BPO industry, South Africa is well-positioned to provide the customised solutions that companies need to succeed in today’s competitive business environment.

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We service and support businesses all over the globe by understanding the geographic requirements and local challenges to successfully co-create, implement and manage BPO solutions specific to your business needs.


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